Hyatt Regency branding

As part of complete re-branding project for all Hyatt properties done with Interbrand, Hyatt Regency was considered for its preferred status with business travelers. I created a new wordmark, coupled with a suite of patterns that wink at the line patterns found in suit fabrics. 


They Might Be Giants: Here Comes Science
Tim McGraw branding
The New York Times Book Review spot illustration
So Stella branding
Kids Go! book
Scholars for Educational Opportunity brochure
The New York Times brand campaign
They Might Be Giants: The Else
LMNO wooden blocks
Leading Hotels of the World brochure